HQFolio is an independent software studio. We build small, dependable products for small businesses — and take on client work for the ones that need something built properly.
The apps
Each app is built for one specific trade and does its job without fuss.
Booking software for mobile car detailers. A branded booking page customers use without an account, a calendar that understands travel time between jobs, and deposits that protect the day.
burnish.hqfolio.com →Local visibility for small businesses. Heliograph measures how a business shows up in AI answers — ChatGPT, Gemini, Google's AI Overviews — and in map rankings, then helps act on it: review requests, Google Business Profile updates, and guided fixes.
In build — not yet available.More to come. The portfolio grows opportunity by opportunity — each new app built for one specific audience.
Services
Alongside our own products, we take on a small amount of client work.
Booking systems, customer portals, and tools shaped to how your business actually runs.
Fast, clear sites that explain what you do and bring in work.
Connect the systems you already use and get rid of double entry.
How your business appears on Google Maps and in AI answers — and what to do about it.
An idea becomes a working product you can put in front of real users — fast, without a big-agency budget.
Quotes, follow-ups, reports and admin that run themselves — with AI where it genuinely earns its place.
Every engagement draws on the same disciplines we put into our own products: product design, full-stack build, security review, local search and AI visibility, and ongoing support.
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The studio
HQFolio is deliberately broad: we pick each product opportunity by opportunity, wherever small businesses are stuck with clumsy tools. Each app serves one specific audience well — Burnish exists for mobile car detailers, not "the service industry".
The same care goes into client work. We're independent, we ship carefully, and we answer to the people using the software — nobody else.
FAQ
HQFolio is an independent software studio. We build our own products for small businesses — like Burnish, booking software for mobile car detailers — and take on client work: web applications, business websites, internal tools, automation, and local search & AI visibility.
Small and underserved businesses — the ones big software ignores. Each of our apps serves one specific trade, and client work covers whatever a small business needs built properly.
Burnish is our booking platform for mobile car detailers: a branded booking page customers use without an account, a calendar that understands travel time between jobs, and deposits. It's live at burnish.hqfolio.com.
Heliograph is our local-visibility app, currently in build. It measures how a business shows up in AI answers — ChatGPT, Gemini, Google's AI Overviews — and in map rankings, then helps act on it. It isn't available yet.
Email hello@hqfolio.com with what you're trying to do. You'll get an honest read on whether we're the right fit — no sales calls, no pressure.